Celebrating the Women Who Ride, Race, Build, Create & Lead
It’s time to bring back a Horsepower & Heels tradition.
Fast Women Friday is back! Discover, share and celebrate women in motorcycles, motorsports, automotive and the gearhead community with Horsepower & Heels.
Welcome to Fast Women Friday. 🏁💨
Horsepower & Heels has always been about more than horsepower. It’s about the people behind it—the women who climb on the bike, strap into the race car, turn the wrench, build the business, create the content, design the gear, lead the industry and refuse to be told that they don’t belong.
So we’re bringing back something we started because these women deserve to be seen.
WHAT IS FAST WOMEN FRIDAY?
Every Friday, Horsepower & Heels will be shining a spotlight on women in motorsports, motorcycles and the automotive/gearhead world.
But here’s the best part:
You get to help decide who we feature.
Fast Women Friday is a community-driven link party and discovery project designed to introduce you to women you may not know yet—and give women already doing incredible things another place to be discovered.
- Maybe she’s a professional racer.
- Maybe she’s riding across the country.
- Maybe she’s building motorcycles in her garage.
- Maybe she’s a mechanic, fabricator, photographer, journalist, designer, entrepreneur, collector, creator or industry leader.
- Maybe she’s simply a woman who loves motorcycles and spends every free minute talking about them.
We want to know about her.
And if that’s you?
We want to know about you, too.
WHO ARE WE LOOKING FOR? Fast, Fearless Women.
There really aren’t many rules.
We’re interested in women who are doing interesting things around horsepower, motorcycles, motorsports and the automotive world.
That includes:
🏁 Female racers & competitors
🏍️ Women who ride
🔧 Mechanics, technicians & builders
🛠️ Fabricators & customizers
🚗 Automotive enthusiasts & gearheads
🏍️ Motorcycle enthusiasts & creators
📸 Photographers & videographers
🎙️ Podcasters & media creators
✍️ Writers, bloggers & journalists
👠 Women building businesses in the industry
🏢 Women working in automotive & motorsports
🎨 Designers, artists & custom bike/car builders
📣 Women creating amazing motorcycle & automotive content
❤️ And women who simply inspire other women to get involved
We’re also looking for the people, websites, blogs, businesses, podcasts, organizations and resources that are helping promote women in these spaces.
Because sometimes the best way to discover an incredible woman is through someone else who is already telling her story.
THIS IS A LINK PARTY — SO JOIN IN!
Here’s where you come in.
Every Friday, head over to Facebook, Instagram or TikTok and share your favorite woman in the scene.
It can be you. Or tag someone you think deserves more attention.
Share:
📸 A favorite photo
👤 Her profile
🏁 Her racing story
🏍️ Her motorcycle journey
🔧 Her latest build
📰 An article about her
🎙️ Her podcast
📱 Her social account
🌐 Her website or blog
🛍️ Her business
❤️ Or simply tell us why she’s someone people should know
Then:
USE #FASTWOMENFRIDAY #HORSEPOWERANDHEELS
That’s it.
THEN GO DISCOVER SOME NEW FAST WOMEN.
This isn’t just about posting your own link and leaving.
That’s only half of the fun.
Take a few minutes to look through the women and resources everyone else is sharing.
You might discover your next favorite racer. A motorcycle builder you’ve never heard of. A woman whose story inspires you. A new blog. A new riding community. A badass business. Or maybe even your next riding buddy.
Fast Women Friday is about connecting the dots.
Because the motorcycle and motorsports community is a whole lot bigger when we start looking beyond our own feeds.
WHAT WILL HORSEPOWER & HEELS DO WITH YOUR RECOMMENDATIONS?
Every week, we’ll be watching the #FastWomenFriday hashtag and looking through the women, stories and resources being shared.
Then we’ll choose some of our favorites to highlight right here on HorsepowerAndHeels.com.
Our weekly and ongoing features may include:
🏁 WOMAN TO WATCH
A woman doing something extraordinary in motorsports, motorcycles or automotive.
🏍️ RIDER SPOTLIGHT
Women whose passion for riding deserves to be shared.
🔧 BUILD & GARAGE SPOTLIGHT
The women building, wrenching, fabricating and creating.
📣 CREATOR SPOTLIGHT
Women making great content, photography, video, podcasts and media.
🌐 DISCOVER THIS
Blogs, websites, businesses, organizations and resources worth knowing about.
❤️ FAST WOMEN FAVORITES
Our roundup of some of the best women and stories shared by the Horsepower & Heels community. And we’re not limiting this to women who already have huge followings.
In fact, discovering someone before everyone else knows her is part of the fun.
WHY ARE WE DOING THIS?
Because representation matters.
It’s easy to look at motorsports or motorcycles and think that the people making things happen are the same names you’ve always heard. They’re not. There are women racing, riding, wrenching, designing, building, creating businesses and changing the industry every single day.
Some have huge platforms. Others have 500 followers. Some have been doing it for decades. Others are just getting started. They all have a story. And we want to help tell those stories.
Horsepower & Heels was created around the idea that women don’t need permission to participate in the world of horsepower. —We belong here.
On the starting line.
In the garage.
On the road.
In the shop.
At the track.
Behind the handlebars.
Behind the wheel.
And at the table where the decisions are made.
Fast Women Friday is one more way we’re going to celebrate that.
READY TO JOIN THE PARTY?
Here’s your assignment for this Friday:
1. Find a woman you think more people should know.
2. Share her photo, profile, story, business, blog or resource.
3. Tag @HorsepowerHeels
4. Add #FastWomenFriday
5. Then go find someone YOU didn’t know about.
That’s the link party.
That’s the community.
That’s Fast Women Friday.
🏁 WHO’S YOUR FAST WOMAN?
Tag her. Share her. Celebrate her.
And if you’re a woman in the motorcycle, automotive or motorsports world:
Don’t wait for someone else to nominate you.
Nominate yourself.
We want to see what you’re doing.
👇
Instagram: @HorsepowerHeels_2w and @HorsepowerHeels
TikTok: @HorsepowerHeels
Facebook: @HorsepowerandHeels
Website: www.HorsepowerAndHeels.com
Hashtag: #FastWomenFriday
Let’s make some noise for the women who keep the wheels turning.
Ride. Race. Build. Create. Inspire.
FAST WOMEN FRIDAY IS BACK. 🏁💗🏍️
